pharmaphorum

SEPTEMBER 24, 2022

By introducing medication tracking to its existing iPhone Health app, Apple just did for prescription drug users what it did for anyone with a physical wallet or airplane boarding pass. As of August 2022, the iPhone boasts more than 2.18 including when to take each prescription drug ? The doctor will see you now. around 52,000

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PM360

SEPTEMBER 28, 2022

However, despite being one of the biggest markets in pharma, diabetes drugmakers have a hard time standing out in the crowded field, and many patients still aren’t confident in their ability to manage their disease. Patients are willing to explore new prescription therapies as well, but most are unaware of their available options.

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Pharmaceutical Technology

JANUARY 30, 2023

on National Health Service (NHS) sales of branded medicines in 2023, almost double that of the previous year, has sent shock waves through the pharma industry. During 2019–21, when sales being close to predicted levels resulted in single-digit payback rates, the scheme was relatively popular with the pharma sector. billion ($4.1

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Government Pharma Sales Medicine 97

PM360

AUGUST 9, 2022

The industry has been limited in its ability to implement creative solutions to engage and motivate patients because the FDA has strict guidelines for what pharma companies can communicate with patients. Yet, pharma companies spend more than $5 billion on patient support programs every year, and only 3% of patients are using them.

Medical 105

Medical Patients Electronics Healthcare 105

European Pharmaceutical Review

APRIL 21, 2023

2022; 6: 949-57. The 2022 Europe report of the Lancet Countdown on health and climate change: Towards a climate resilient future. 2022; 6: 949-57. Climate-conscious prescription of inhaled medicinal products. The post Pharma within planetary boundaries appeared first on European Pharmaceutical Review. cited 23Apr].

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pharmaphorum

DECEMBER 15, 2022

A pharma industry organisation has warned that record levels of revenue clawback from the UK government is threatening “footprint, R&D and manufacturing investments” in the country. billion in 2022, and there has been speculation that the return rate could rise into the 30%-plus range in future. billion in 2021 to £1.8

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Pharma Government Manufacturing Medicine 72

pharmaphorum

JULY 18, 2022

GSK’s main partner in the consumer health joint venture that became Haleon – Pfizer – holds the remaining 32% in the new company and has said that it will sell its stake now that the separation has completed, likely in the last quarter of 2022. billion last year.

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Biopharma Sales Prescription Pharma 124

Pharmaceutical Technology

MARCH 17, 2023

This is partly due to the differing business models used by pharma companies and digital therapeutic developers. Prescription digital therapeutics must go through regulatory agencies and have clinical data, says Chris Wasden, chief strategy officer (CSO) of Twill Health, a US-based digital therapeutics company.

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Prescription Pharmacology Pharma Medical 111

Pharmaceutical Technology

DECEMBER 15, 2022

On November 16, 2022, Medicines for Europe (MFE), the generics and biosimilars body, called for EU and national reforms to improve the security of medicine supplies, including tackling the impact of inflation on the security of essential medicine supplies with smart procurement guidelines for medicine.

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Transportation Medicine Manufacturing Pharma 98

pharmaphorum

JANUARY 24, 2023

Pharma will be focusing more on relevant research, support, and a better mix of non-promotional and promotional interaction. Only a December 2022 announcement by Amgen of intent to purchase Horizon Therapeutics for a possible $28.3bn brought a bright spot.

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Medicine Healthcare Healthcare Pharma 98

European Pharmaceutical Review

NOVEMBER 15, 2022

Since their outset the GAMP guides have promoted using a balanced risk-based pragmatism to achieve compliance and the July 2022 release of GAMP 5 second edition strongly encourages the use of critical thinking to support that. ISPE GAMP 5 Second Edition : A Risk-Based Approach to Compliant GxP Computerized Systems, ISPE, 2022.

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Manufacturing Pharma Food and Drug Administration Safety 98

pharmaphorum

JUNE 27, 2022

The bolt-on deal comes shortly after Ipsen announced plans to sell its consumer health business for around €350 million, leaving it as a pure-play prescription pharma operating in the cancer, rare diseases and neuroscience categories. Ipsen’s CVR offer includes $0.30

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Biopharma Sales Prescription FDA 110

pharmaphorum

JANUARY 9, 2023

Regulatory divergence became apparent in 2022 and could increase in 2023. For pharma, the impact in critical areas such as the performance of newly marketed innovation has already been documented. Pharma is on a journey in which the core consideration was once the prescriber, now patient needs are more commonly considered as central.

Medicine 98

Medicine Healthcare Healthcare Pharma 98

PM360

AUGUST 9, 2022

According to a 2021 study by Statista, 40% of prescriptions written in 2005 were for brand-name medications. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S.

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Prescription Doctors Specialization Physicians 52

PM360

SEPTEMBER 15, 2022

This included missing scheduled preventive care (58%); not getting treatment for severe mental or physical health issues that emerged after the start of the pandemic (51%); and not picking up a prescription or missing one or more doses of a prescribed medication (15%). patients and big data sources. conditions. Expand consumer education.

Patients 59

Patients Pharma Healthcare Healthcare 59

PharmaKinnex

APRIL 18, 2022

Success Guidelines For Pharma Contract Inside Sales Forces April 18, 2022. The benefits of which provide pharma companies with flexibility and scalability. Three other vital components of a successful pharma inside sales force are communication, transparency, and adaptability. Communication, Transparency, Adaptability.

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Sales Pharma Physicians Electronics 52

Contrarian Sales Techniques

DECEMBER 14, 2022

Staff members of Med Ad News and PharmaLive.com are sad to report the death of their colleague and industry friend, Sander Flaum, who passed away on December 11, 2022. His most recent column, "For a Pop in Prescriptions," was featured in the December 2022 edition of Med Ad News.

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Marketing Pharma Medical sales Sales 52

PM360

DECEMBER 14, 2022

From hair loss to allergies and acne, Amazon Clinic allows patients to message clinicians for a diagnosis, treatment, and medication prescription. The interface will tell patients care pricing upfront and provide an estimated wait time whenever logging into the Amazon Clinic. The services are cash pay only at this point.

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Manufacturing Medical Healthcare Healthcare 52

pharmaphorum

JULY 27, 2022

Pharma distributor AmerisourceBergen is working on a platform to make access to digital therapeutics (DTx) easier in the US by providing a unified system for ordering, dispensing and fulfilment. billion in 2021.

Electronics 72

Electronics Physicians Prescription Doctors 72

PM360

AUGUST 9, 2022

The combined solution enables health plans and self-insured employers to realize immediate pharmacy cost savings and near-term medical cost reductions by integrating Levrx’s plan-specific and real-time prescription insights into the Adhere Platform medication optimization offerings. Pharma Manufacturer Solutions. Vincent Keunen.

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Prescription Medical Patients Side effects 105

Pharma Marketing Network

AUGUST 14, 2020

2022 will usher in the demise of third-party cookies—that means pharma brands must change their approach to targeting and measurement. However, with increased consumer privacy concerns and regulations, third-party cookies are set to expire by 2022. appeared first on Pharma Marketing Network.

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Media Marketing Pharma Prescription 98

pharmaphorum

JANUARY 27, 2023

While SaveOnSP is the nominal target of the lawsuit, it claims to expose one of the failings in the US health insurance sector, adding fire to an increasingly heated exchange between pharma manufacturers and pharmacy benefit managers (PBMs), which have blamed each other for high medicine prices in the US.

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Insurance Medicine Patients Prescription 105

Celeritas

NOVEMBER 7, 2022

Prescriptive Analytics: . The post The Value of Precision Livestock Farming (PLF) in 2022 appeared first on Celeritas | Digital Consulting. Estimate the likelihood of disasters, opportunities, and the extent of their destruction or benefits given the farm’s current infrastructural condition.

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Networking Pharmaceutical products Management Transportation 52

pharmaphorum

OCTOBER 11, 2022

As the Frontiers Health 2022 conference in Milan on 20th to 21st October draws ever nearer, pharmaphorum has been catching up with members of the event’s Steering Committee to find out more about what drives both them and the event itself. Pharma and digital health: a modern-day partnership.

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Pharma Medicine Doctors Patients 98

pharmaphorum

OCTOBER 24, 2022

A sweetened offer from Sumitomo Pharma has convinced endocrinology specialist Myovant to agree to a takeover, after its first was rejected. Sales of the two products were $4 million and $36 million respectively in Myovant’s fiscal first quarter ended 30 June 2022.

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Biopharma Marketing Pharma Prescription 75

pharmaphorum

NOVEMBER 16, 2022

Walmart has become the latest big pharmacy chain in the US to put forward a settlement to resolve claims it contributed to the national opioid crisis by failing to regulate prescriptions at its outlets. billion for Mallinckrodt , and $450 million for Endo Pharma. The retail giant has confirmed it has offered $3.1

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Prescription Government Retail Pharma 52

PM360

SEPTEMBER 21, 2023

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. Source: IQVIA Institute, March 2022. 7 Figure 3: Share of U.S.

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Prescription Medical Patients Distribution 52

pharmaphorum

DECEMBER 23, 2022

In 2022, life sciences companies have been hard at work breaking down silos to better serve patients and healthcare professionals (HCPs). Given the demand to deliver a steady stream of content to meet HCPs’ needs, pharma marketers must react, create, edit, and adapt quickly. And in 2023, these investments will hopefully pay off.

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Marketing Sales Medical Patients 105

Pharmaceutical Technology

FEBRUARY 1, 2023

per 100,000 people were hospitalised for RSV-related reasons in the 2022–23 RSV season. In 2022, the EMA approved AstraZeneca and Sanofi’s monoclonal antibody therapy Beyfortus (nirsevimab ) for RSV protection in all infants. According to the Centers for Disease Control and Prevention (CDC) , 45.8 per 100,000.

Pharma 64

Pharma Pharmaceutical Patients Healthcare Provider 64

Clarivate

JULY 5, 2023

The Biosimilars Forum has hailed 2022 as a watershed year that could create a more competitive U.S. biologics market and reduce prescription drug costs. In 2022, it made its manufacturer, AbbVie, $21.2bn. By end of year, as many as ten adalimumab biosimilars could be on the U.S.

Marketing 97

Marketing Physicians Manufacturing Competition 97

pharmaphorum

JANUARY 29, 2023

Mergers and acquisitions are contributing to consolidation, with about 2,600 healthcare deals globally in 2022, up from 1,500 in 2016. Attracted by healthcare’s steady and rising revenues, financial investors made 55% of 2022’s acquisitions, up from 43% in 2016.

Healthcare 98

Healthcare Healthcare Manufacturing Marketing 98

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. According to the 2022 Medscape Physician Lifestyle and Happiness Report , many physicians today spend less than 10 non-working hours online weekly as compared to the average U.S.

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Physicians Media Pharma sales reps Electronics 52

pharmaphorum

NOVEMBER 1, 2022

billion in a Series D funding round in April 2022. Along their journey, specialty pharma patients interact with a series of siloed institutions: clinics, specialty pharmacies, copay program vendors, patient assistance programs, nurses, etc. To diagnose the problem facing specialty pharma, a brief history lesson is in order.

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Patients Electronics Healthcare Healthcare 98

PM360

OCTOBER 9, 2023

a pioneer in digital pharma marketing and patient acquisition solutions leveraging virtual care, today announced that the company has re-branded as Populus Health Technologies concurrent with the official launch of HCP Reach , its physician-facing virtual care channel. Populus Media Inc.,

Education 52

Education Consulting Media Healthcare 52

pharmaphorum

SEPTEMBER 21, 2022

Meanwhile, Prescript Communications – which had designed Novartis’ Kesimpta Digital Training Portal, the Bronze winner of the Internal Communications category – said that the company itself had been fortunate to undergo its own creative digitalisation makeover process before being approached for the project, having foreseen developing trends.

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Education Healthcare Healthcare Recruitment 77

European Pharmaceutical Review

JANUARY 25, 2024

It emphasises its ability to make information interoperable with electronic health systems such as e-prescription and electronic health records. 2017) “Danmark har flest smartphones i hele verden”, Berlingske, Eurostat (2022) “Medicine Use Statistics” European Commission.

Healthcare 98

Healthcare Healthcare Safety Electronics 98

PM360

NOVEMBER 13, 2023

Improving healthcare and patient outcomes requires that stakeholders communicate and collaborate, and GoodRx is one of the few places where providers, patients, and pharma can connect every single day. That’s why we created Provider Mode in 2022 specifically for HCPs to help them find affordable solutions for the medications they prescribe.

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Media Prescription Healthcare Provider Patients 52