Remove 2022 Remove Doctors Remove Healthcare
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A realistic view of healthcare in 2022

World of DTC Marketing

Yes, there will be changes in healthcare in the coming years but put away the thoughts that telehealth and wearable devices will revolutionize healthcare. 2wo: Telehealth will find use among patients because of convenience – No need to go to the doctor to ask for an Rx renewal and, in some cases, a new Rx.

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How to Distribute Content to Doctors (Plus, 7 Tips on Email Marketing to Doctors)

Healthcare Success

Welcome to step four of our “Marketing to Doctors” blog series. healthcare businesses, device and supply companies, SaaS, etc.) market their products and services directly to doctors, physicians, surgeons, and other healthcare professionals. Invest in Email Marketing to Doctors. Doctors are extremely busy.

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Healthcare Marketing & Advertising Expert Roundup: Best of 2022

Healthcare Success

Before we launch into a new year filled with new goals, ambitions, and marketing trends, I’d like to pause and reflect on the most helpful expert advice of 2022. This past year, we covered healthcare consumerism from nearly every angle. For example, did you know that women make 90 percent of all healthcare decisions? Geofencing.

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Healthcare Watch November 2022

PM360

Patient Pages: PatientPoint Reveals Patients Are Anxious About Talking with Doctors. A notable 69% of Americans worry that they won’t be able to understand the terminology their doctors use and the same number of patients wish they knew how to describe their symptoms better before talking to an HCP.

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2022 Trends in Healthcare Sales

Scott’s Directories

The year 2022 has produced many new B2B marketing trends in the healthcare sector. Statistics from CB Insights reveal that more than 12,000 medical tech-related startups cater to the healthcare sector worldwide. This shows that these healthcare marketing trends will only keep increasing as the years go by.

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Healthcare Watch December 2022

PM360

On top of this, the struggles of diagnosing and treating mental illnesses has increased for PCPs and NPs as they are increasing their referrals to mental health specialists over the past two years (63%) while availability of that healthcare has become limited. Doctor Docs: Rep Access to HCPs Increases Post-Pandemic.

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How to Market Sensitive Healthcare Topics: A Guide

Healthcare Success

She elaborated, “My doctor helps me with hormone therapy, and I work out five days a week at a boot camp. As societal norms shift and conversations become more open, healthcare organizations must recognize the need to engage with sensitive healthcare topics to better serve their communities. She replied with a smile, “menopause.”