2021 Prescription Specialization 
PM360
AUGUST 9, 2022
According to a 2021 study by Statista, 40% of prescriptions written in 2005 were for brand-name medications. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S. By 2020, that percentage plummeted to just 8%.
World of DTC Marketing
MARCH 11, 2022
After two years of pandemic fatigue, healthcare trust is at an all-time low, according to Edelman’s Trust Barometer Special Report on Trust in Healthcare. consumers say they trust pharma companies more than they did before the COVID-19 pandemic, according to Accenture’s 2021 survey.
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pharmaphorum
JANUARY 5, 2023
Addiction treatment specialist Spero Health has expanded an agreement to use Pear Therapeutics’ prescription digital therapeutics (DTx) in its network of US clinics. million in the third quarter, with predictions that it will make between $14 million and $16 million from its prescription DTx range for the full year. billion.
PM360
SEPTEMBER 21, 2023
As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. The Uses—and Costs—of Specialty Treatments Keep Rising A U.S.
pharmaphorum
SEPTEMBER 24, 2022
By introducing medication tracking to its existing iPhone Health app, Apple just did for prescription drug users what it did for anyone with a physical wallet or airplane boarding pass. According to a 2021 survey by Heady.io, almost 80 percent of users will abandon a transaction when they’re forced to download an app.
PM360
SEPTEMBER 8, 2023
GoodRx is a leading resource for people with diabetes to find prescription savings and information, having helped almost 2.5 Managing a chronic condition can be incredibly expensive and time consuming, so much so that the cost of supplies and prescriptions used to manage diabetes impact which treatment plan patients choose.
PM360
SEPTEMBER 15, 2022
alone—but it hit pause on an industry used to providing in-person medical care, specialized surgical procedures, and routine health screenings to hundreds of millions of people annually. Disruptions even increased in 2021 for some services such as cancer care and nutrition. 6 Many months later, in January 2021, major U.S.
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