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Pharma Hones in on its Patient Engagement in 2021

Pharma Marketing Network

In 2021, there are two main areas expected to rapidly grow for the pharma industry. The post Pharma Hones in on its Patient Engagement in 2021 appeared first on Pharma Marketing Network. This increased recognition among every day people practically handed pharma the chance to reconsider its direct relationship with patients.

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21 Tips to Grow Medical Sales in 2021

Every Ancillary

As a medical sales professional looking ahead to 2021, now more than ever it is imperative to evaluate your strategy for the new year. Here are 21 tips to grow your medical sales business in 2021: 21 – Understand Pain Points. What their pain points may have been at the beginning of 2020 are most certainly going to be different in 2021.

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Utilizing AI in Healthcare to Improve the Patient Experience

LEVO Health

Here, we explore some of the top use cases where AI is improving the patient experience and engagement, showcasing how healthcare organizations can leverage this technology to meet their patients’ evolving needs. Healthcare Workforce Management AI can also optimize workforce management in healthcare settings.

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Maximizing Patient Engagement With Interactive Health Technologies

LEVO Health

Patient engagement is no longer just a buzzword in healthcare — it’s a critical component of delivering effective care and improving outcomes. Telemedicine Platforms: Bridging the Gap Between Patients and Providers The rise of telemedicine has greatly expanded the ways in which patients can engage with their healthcare providers.

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New Prescription Migraine Drugs Aren’t Resonating with Patients—Here’s How Pharma Can Boost Uptake

PM360

Despite a slew of prescription options and widespread advertising pushes, most patients are sticking with over-the-counter (OTC) remedies rather than trying new preventive medications, according to Phreesia Life Sciences’ survey results collected from more than 4,000 patients checking in for their doctors’ appointments in July 2021.

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US FDA approves Amgen-AstraZeneca’s Tezspire for asthma treatment

Pharmaceutical Technology

It was initially FDA-approved in December 2021 and is claimed to be the only biologic approved to treat severe asthma with no phenotype or biomarker limitation. In the PATH-HOME trial, 92% of healthcare providers, patients and caregivers successfully administered Tezspire in the clinic and at home throughout the study.

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Marketing to Type 2 Diabetes Patients: How Pharma Can Increase Treatment Awareness, Improve Outcomes

PM360

Data collected by Phreesia Life Sciences in December 2021 and January 2022 from more than 4,000 adults diagnosed with or treated for type 2 diabetes as they checked in for their doctors’ appointments offers insights into how to most effectively reach these patients. Reach Patients During Doctor Discussions at the Point of Care.