PM360

OCTOBER 28, 2022

This leads to fewer health systems treating a larger percentage of total patients each year. Despite these organizations’ size, pharma sales representatives remain severely constrained in their ability to reach the physicians who prescribe our products. State of KAM in Pharma and Medtech,” ZS, 2020.

Key account management 117

Key account management Pharma Management Manufacturing 117

PharmaKinnex

AUGUST 23, 2022

The pharmaceutical industry of 2022 is very different from the space that we all knew in 2012, 2016, or even 2020. From new legislation to functional shifts in marketing and advertising, the pharma industry works hard every day to keep up with new regulatory requirements and the constantly evolving expectations of prescribers and patients.

Pharma 52

Pharma Sales Sales Strategy Marketing 52

Pharmaceutical Representative Training

JUNE 22, 2024

Ethical Conduct: In pharma sales, ethical conduct and behavior is crucial. Avoiding potentially misleading practices, providing accurate information and prioritizing patient welfare are important concepts reps must follow. Ethical conduct helps maintain the company’s integrity and foster trust with HCPs and patients.

Sales 52

Sales Pharmaceutical Ethics Pharmaceutical Sales 52