Pharma Marketing Network

APRIL 19, 2021

Tune into an exclusive Pharma Marketing Network (PMN) interview with Amy Turnquist, a member of the PMN Editorial Advisory Board and Dr. Sandra Horning, the Healthcare Businesswomen’s Association Woman of the Year (WOTY) 2020-21. Confidence and persistence come from within.” – Dr. Sandra Horning, HBA Woman of the Year 2020-21.

Networking 40

Networking Specialization Education Pharma 40

pharmaphorum

JANUARY 9, 2023

In some ways, it is not difficult to understand why: healthcare faced unprecedented challenge from the COVID-19 pandemic and responded in an extraordinary way. However, the pandemic is only one of the often deep-rooted forces that will come together in 2023 to exert transformative pressure on healthcare.

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Medicine Healthcare Healthcare Manufacturing 98

pharmaphorum

DECEMBER 14, 2022

In order to bring it to market, a special program called Risk Evaluation and Mitigation Strategy (REMS) had to be put in place, where only eligible patients could access the drug through a very strict process. In 2020, the FDA-approved indication was expanded to include those patients who suffer from cataplexy. Monopoly money.

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Competition FDA Pharmaceutical Marketing 116

PM360

JUNE 11, 2022

2 Hospital systems recovered quickly, and overall surgical volumes had only decreased by 10% by the end of 2020. 2 But the pandemic shone a bright light on some of the inefficiencies in our healthcare system and drove a seismic change in patient behavior—changes that we do not see reversing anytime soon, if ever.

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Medical Manufacturing Marketing Patients 98

PM360

JULY 26, 2022

But members of the LGBTQ+ community face unique challenges when it comes to preventive care, from gaps in their awareness and confidence to inadequacies in their healthcare providers’ education and training. Many LGBTQ+ patients have experienced negative interactions that have left them feeling unsafe or uncomfortable in healthcare settings.

Patients 97

Patients Pharma Physicians Education 97

PM360

AUGUST 9, 2022

By 2020, that percentage plummeted to just 8%. While it’s unsurprising that patients flock to these cheaper alternatives to treat common conditions, generic medications aren’t as accessible for specialized conditions, which gives pharma marketers an opportunity to drive scripts where the market is less crowded. References: 1.

Prescription 52

Prescription Doctors Specialization Physicians 52

pharmaphorum

DECEMBER 8, 2022

The LSC is a forum for government-to-industry discussion and it last met on the 28 November 2022 with special guest, Prime Minister Rishi Sunak. The Life Sciences Industrial Strategy Update , published in January 2020, updating on the second Life Sciences Sector Deal from 2018, also mentions the LSC. Pandemic (November 2020).

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Government Medicine Pharmaceutical Patients 105

Healthcare Success

JULY 23, 2024

Entrepreneurial Insights from a Market Disruptor Market disrupters are drastically changing the healthcare industry, creating more accessible solutions and lucrative business models by addressing unmet needs with innovative solutions and scalable business models. Like Rocco, I took an entrepreneurial leap of faith in healthcare marketing.

Healthcare 68

Healthcare Healthcare Marketing Specialization 68

Contrarian Sales Techniques

FEBRUARY 24, 2023

Finally, patients can save even more money by taking advantage of discounts and promotions offered by pharmacies, such as loyalty programs or special sales. Do your own research and consult with experts when making decisions about your healthcare. There have been instances of generic drugs being recalled in Malaysia in the past.

Medicine 52

Medicine Healthcare Healthcare Insurance 52

Pharma Marketing Network

MARCH 25, 2022

With an estimated 65 million people serving as caregivers, 1 the role is now a factor in an ever-increasing list of healthcare priorities. If caregiving is positioned as an essential service and caregivers are counted among healthcare’s front-line service providers, 4 does it follow caregivers are a viable healthcare vertical?

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Pharma Education Training Transportation 98

pharmaphorum

JULY 4, 2022

However, as Dr Storf illustrated during the webinar, sharing data through networks of experts and healthcare providers could be a potential solution to this ongoing issue. Currently, records captured in the healthcare settings are comprised of structured and unstructured data, which needs to be comparable or searchable.

Medical 105

Medical Networking Healthcare Healthcare 105

PM360

JUNE 1, 2023

Calcium+Company , a leading mid-sized diversified healthcare marketing agency, today announced it has acquired CSG Health Group , a leading global scientific communications agency specializing in promotional and educational strategies and initiatives directed to healthcare professionals.

Education 52

Education Healthcare Healthcare Specialization 52

Healthcare Success

APRIL 26, 2022

more on programmatic display ads than in 2020 —and it’s easy to understand why. . 10 Things to Consider Before Selecting a Programmatic Analytics Solution for Your Healthcare Brand. Specializes in accelerating programmatic data analytics and health technology to deliver contextually relevant and personalized health information.

Specialization 52

Specialization Marketing Media Networking 52

European Pharmaceutical Review

NOVEMBER 24, 2022

Indeed, a 2020 operation coordinated by Europol across 27 countries led to the seizure of more than 25 million units of counterfeit anticancer drugs and erectile dysfunction medicines among other fake drugs worth nearly €73 million. One area in which the problem can be tackled effectively is product packaging.

Pharmaceutical 111

Pharmaceutical Manufacturing Pharmaceutical products Distribution 111

LEVO Health

APRIL 11, 2023

As a healthcare practice, your online reputation is crucial to attracting and retaining patients. According to 2020 data, nearly 71% of people use online reviews as the first step to finding a new physician. Healthcare professionals need to understand and follow patient privacy laws, specifically HIPAA regulations.

Patients 98

Patients Healthcare Healthcare Management 98

Clarivate

OCTOBER 11, 2021

Over the summer of 2020, Ghosh, who helps maintain the Incidence and Prevalence Database, a Cortellis solution , was enlisted to help healthcare companies developing solutions for COVID-19 understand the emerging disease landscape. Shyama Ghosh, Senior Science Editor, Clarivate, Antwerp, Belgium.

Medical 98

Medical Distribution Specialization Training 98

Healthcare Success

APRIL 8, 2024

In the highly saturated healthcare market—where strategic decisions directly influence business growth—the 7 Ps act as a fundamental compass, often separating amateurs from professionals. In healthcare, that means defining your available providers, products, and services and emphasizing what sets your organization apart.

Marketing 109

Marketing Competition Patients Healthcare 109

European Pharmaceutical Review

DECEMBER 21, 2022

The healthcare industry is successful in innovating new treatment paradigms ranging from small molecular to biological therapeutics to personalised medicines. The lengthy validation of defossilised organic chemicals and plastics for the healthcare sector will take several years. Gene Ther 27, 537–544 (2020).

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Manufacturing Pharmaceutical Healthcare Healthcare 97

Pharma Marketing Network

FEBRUARY 16, 2021

Fast forward to March 2020, you are ready to do the same thing all over again and attend a three-day conference 2,450 miles away from home…until you turn on the news and hear that there’s a global pandemic and lockdown orders have been placed all throughout the U.S. Virtual pharma and healthcare conferences are here to stay.

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Media Pharma Networking Marketing 98

Clarify Health

FEBRUARY 8, 2024

It is no exaggeration that the American healthcare industry faces a looming crisis: an increasing number of older adults with complex healthcare needs. is just 13 percent but accounts for more than a third of healthcare expenditures. Today, the 65-and-older population in the U.S. million , up from 63.6 million in 2022.

Healthcare 52

Healthcare Healthcare Specialization Insurance 52

PM360

SEPTEMBER 15, 2022

The COVID pandemic indelibly altered the healthcare industry in visible, visceral ways. alone—but it hit pause on an industry used to providing in-person medical care, specialized surgical procedures, and routine health screenings to hundreds of millions of people annually. Stress Cracks. Researchers from the Harvard T.H. Not So Much.

Patients 59

Patients Pharma Healthcare Healthcare 59

PM360

SEPTEMBER 8, 2023

from 2020 to 2023. This commitment to objectivity, close attention to health literacy and user experience, and breadth of topics and services across the healthcare journey is part of what has made GoodRx a top consumer digital health platform in the U.S. And nearly 1.35 Samantha Wilner, et al.

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Doctors Prescription Medical Specialization 72

Pharma Marketing Network

JULY 7, 2021

In her opening statement, Izzy Gladstone, Reuters’ Head of Marketing, Pharma & Healthcare, challenged attendees to not return to our old ways of working. “To Once you have a viable working model, add more brands and specialized roles as you scale, adding new pods as you go. Build & Scale. Keeping Patients at the Center of Care.

Pharma 59

Pharma Healthcare Healthcare Patients 59

Pharmaceutical Technology

OCTOBER 5, 2022

In 2009, former Biogen employee Michael Bawduniak filed a lawsuit claiming that Biogen had violated the False Claims Act and the Anti-Kickback Statute by providing millions of dollars to healthcare providers (HCPs) as an incentive to prescribe three of its multiple sclerosis (MS) drugs. 4 integrins, which play a key role in MS pathology.

Government 59

Government Specialization Physicians Marketing 59

Clarivate

DECEMBER 6, 2022

healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst. Pillo, Senior Healthcare Research Analyst.

Networking 52

Networking Healthcare Healthcare Competition 52

pharmaphorum

NOVEMBER 17, 2022

The forecast was out – by a lot – in 2019 and 2020. One of those is Celltrion Healthcare, which says that it is no longer viable to continue to supply the NHS with biosimilars. The ABPI has a special designation to represent all companies that sell branded medicines in any statutory consultation with the government.

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Government Sales Medicine Consulting 98

PM360

SEPTEMBER 15, 2022

But battling information asymmetry is one of the best ways to address the ongoing inequities in our healthcare system. But to shift the industry’s approach to healthcare, all stakeholders must move the efforts, attention, and education necessary to find a common ground and ensure that the patients’ interests are always driving development.

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Patients Healthcare Healthcare Marketing 98

pharmaphorum

NOVEMBER 15, 2022

On 14th November, investors and life science & healthcare executives descended on London’s famed Old Billingsgate building to attend LSX’s Inv€$tival Showcase, part of Europe’s biggest dedicated healthcare investment week. How healthcare innovators are weathering market conditions. Taking risks is important here, he said.

Healthcare 96

Healthcare Healthcare Management Marketing 96

Rep-Lite

OCTOBER 26, 2023

The opportunity to make a difference in healthcare and the lives of patients makes it a compelling career choice, with the help of effective medical device sales training. A medical sales career is not just about revenue; it’s about driving innovation in healthcare. billion in 2020 , and it continues to grow.

Training 52

Training Sales Medical Medical sales 52

Rep-Lite

OCTOBER 26, 2023

It offers an array of opportunities in various healthcare settings. They seek fresh challenges that stimulate their intellectual curiosity and provide a new perspective on the healthcare industry. However, in 2020, 62% of nurses report feeling burned out. Learn More About How You Can Get A New Start With Rep-Lite!

Education 52

Education Healthcare Healthcare Recruitment 52

pharmaphorum

SEPTEMBER 22, 2022

What makes us special is that we have this technology platform that allows us to target the internal parts of a virus. ” In 2019/2020, the company published an observed efficacy of 75%. “In 2020, when we saw the COVID-19 wave arriving, we thought of how we could help. It’s unprecedented, according to us.

Training 97

Training Management Recruitment Specialization 97

Pharmaceutical Representative Training

DECEMBER 28, 2021

Before 2020, the landscape of drug marketing involved following drug approvals by the Food and Drug Administration ( FDA ), finding which patient population would benefit from therapy, and visiting specialized doctors in-person to advertise its advantages compared to current guidelines.

Marketing 52

Marketing Food and Drug Administration Pharma Doctors 52

Pharma Marketing Network

DECEMBER 17, 2021

In 2020, Johnson & Johnson invited Sunny’s Healthcare Marketing Agency, Xavier Creative House (XCH), to participate in an EcoVadis Assessment to evaluate and score its actions, behaviors, and impact on the environment, labor and human rights, and ethics. Sunny’s agency specializes in pharmaceutical, biotech, and medical device.

Pharma 103

Pharma Ethics Recruitment Government 103

Salesforce

APRIL 27, 2021

million over the last two weeks, exceeding the totals in all of 2020. Amy Weaver President & Chief Legal Officer Salesforce * May 29, 2020 Another month in quarantine comes to a close and cities are slowly starting to reopen. The situation on the ground is dire. This is a time for compassion, imagination, and innovation.

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Safety Government Healthcare Healthcare 52

Evolve Your Success

JULY 4, 2023

Passionate about healthcare, Daniel has made it his personal mission to empower nurses and other healthcare professionals to advocate for better culture and working conditions that will allow them to do what they do best. I always had a knack or calling to healthcare. Nursing has to have a voice in healthcare.

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Medical sales Sales Medical Medical sales reps 130

Evolve Your Success

MARCH 26, 2025

In this episode, TJ, a regional business director specializing in cardiology, shares insider strategies for successfrom fostering a growth mindset to mastering self-leadership. Discover why psychology beats tactical selling when building strong healthcare partnerships and how relationship-building is the key to long-term success.

Medical sales 130

Medical sales Sales Medical Management 130

Medico Reach

JANUARY 19, 2025

What is so special about the Skincare Pro Aesthetic Simulator is that it is built to facilitate robust communication between patients and med spa professionals. Headquarters: Israel; EMEA Region Founded: 2020 Founders: Lior Yadin CEO: Lior Yadin Industry: Artificial Intelligence, Software, Cosmetic Surgery, Healthcare 3.

Medical 52

Medical Consulting Marketing Healthcare 52