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The potential of virtual reality-based therapy for serious mental disorders

Pharmaceutical Technology

The FDA’s breakthrough device programme is for medical devices or device-led combination products that provide more effective treatment or diagnosis of diseases. The aim of the programme is to expedite the development, assessment and review of medical devices in order to provide timely access to patients and healthcare providers.

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Navigating the Regulatory Environment of Pharmaceutical Marketing: Balancing Patient Safety and Industry Innovation

Pharma Marketing Network

Pharmaceutical marketing is a critical aspect of the industry, as it helps in spreading awareness about the benefits and potential side effects of different drugs. In recent years, digital marketing has become an increasingly important tool for pharmaceutical companies to reach patients and healthcare providers.

Safety 52
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Improving Patient Portal Engagement with Pharma Content

PM360

Following the impact of the COVID pandemic in 2020, patient engagement has become the focus area for more than half of healthcare chief information officers (CIOs). Healthcare providers and pharma companies have a lot to gain by working together toward improving patient engagement. A Word About Security. Summing Up.

Pharma 105
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The Role of Certified Pharmaceutical Representatives in the Shifting Sales Landscape

Pharmaceutical Representative Training

Preventing Misuse: Strict regulations are required to stop the improper use and abuse of drugs, especially those that have strong side effects or the potential to become addictive. Case Summary: In 2020, this company agreed to pay $678 million to settle allegations that it violated the False Claims Act by paying kickbacks to doctors.

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Do AI Chatbots Improve Patient Engagement?

Referral MD

Healthcare is a shining example of creative development in the quickly evolving world of digital technology. These intelligent digital assistants are revolutionizing how healthcare providers interact with patients, boosting engagement, streamlining support services, and enhancing patient experiences.

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Top-10 ways for Pharma to leverage AI according to…AI

Impetus Digital

In theory, this will allow for highly tailored, personalized therapy plans with superior efficacy and minimal side effects. In 2020, McKinsey estimated that over the next 3–5 years, the average top-20 Big Pharma company could unlock over $300 million a year by adopting advanced RWE analytics across its value chain.

Pharma 95
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The end-of-life care conundrum

pharmaphorum

This is of such importance because the consensus that has been reached across the healthcare industry is that attempts to reduce the intensity of end-of-life care should be a priority. Research such as this underlines the complexity of the area and the difficulty of assessing it with objective measures. Direction of treatment.