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Value-based healthcare can help reduce costs

World of DTC Marketing

health insurers report billions as small providers face stress in the first quarter. The nation’s largest health insurer, UnitedHealth Group, reported $4.9bn in profits in the first quarter of 2021 compared to $3.4bn in the same period in 2020 – a 44% increase. The answer may be in offering a value-based healthcare model.

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Highlights from Reuters Events, Pharma Awards USA 2020

Pharma Marketing Network

Highlights from Reuters Events, Pharma Awards USA 2020 – Day 1. With access to over 60 of the industry’s shining case studies, the 2020 USA Pharma Awards held its virtual ceremony on December 8-9, 2020. Here are some highlights from day one of the Pharma Awards USA 2020: Most Valuable Collaboration Award.

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GUEST COMMENTARY – Beyond the Script: Branding Patient Support

PM360

Healthcare providers: What would make healthcare providers most likely to engage with and advocate for patient support? 2020 Digital Health Consumer Survey. Portfolio and pipeline: What does the portfolio look like today, and how might it change tomorrow? REFERENCE: 1.

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US Healthcare Industry Sectors: Facts, Trends, & Statistics

Medico Reach

Here are some of the top statistics of the US healthcare industry: As mentioned above, the US healthcare industry is currently worth more than $714.5 of the US GDP in 2020. The US national healthcare expenditure for 2020 was $4.1 US healthcare providers hopped on the tech wave back in 2020, spending around $11.36

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The potential of virtual reality-based therapy for serious mental disorders

Pharmaceutical Technology

The FDA’s breakthrough device programme is for medical devices or device-led combination products that provide more effective treatment or diagnosis of diseases. The aim of the programme is to expedite the development, assessment and review of medical devices in order to provide timely access to patients and healthcare providers.

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Pharma Hones in on its Patient Engagement in 2021

Pharma Marketing Network

Until the COVID-19 pandemic struck the world in early 2020, pharma had been pretty resistant to the idea of involving the end-customer, or the patient, into their business models.

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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing.

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