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The Top 10 Medical Device Success Podcasts in 2020!

Medical Device Success

35 podcasts were produced in our inaugural year of 2020. Initially, I had put together a complex outline for episodes on MedTech leadership, sales and marketing. Needless to say, a MedTech audience would need new guidance to help rise to the sales and marketing challenges posed by the pandemic.

Medical 100
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Pharma’s reputational high will be short-lived

World of DTC Marketing

Pharma has gone to court again and again to delay generic competition of biologic drugs. One company AbbVie has used the courts to stop competition of its top drug Humira. By the look of 2020’s results, he’s on the right track—and his compensation shows it. For writing that 2020 success story, CEO Albert Bourla, Ph.D.,

Pharma 186
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Pharma is “big business” that uses excuses to keep prices high

World of DTC Marketing

last year gave away more than $23 billion in rebates to insurance intermediaries, but still netted $50 billion in sales. sales of the 20 top-selling drugs worldwide totaled $101.1 billion while sales to the rest of the world totaled nearly $57 billion. Drugs with significant sales revenue disparities between the U.S.

Pharma 241
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2020 Sales Hiring Forecast

Sales Talent

**The 2022 Sales Hiring Forecast has been released – check it out now!**. It’s time for the 6th installment of our annual sales hiring forecast. As there isn’t a hiring forecast specific for b2b sales roles, we started our own forecast in 2015 to help fill this gap. 2019 Sales Hiring in Review. 2020 Sales Hiring Forecast.

Sales 52
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149 Eye-Opening Sales Statistics to Consider in 2022 (By Category)

Spotio

More empowered buyers has resulted in longer sales cycles. And, 50-90% of the journey is complete before a buyer interacts with a sales rep. This shift in behavior should be taken seriously by any sales team, whether inside or out in the field. Here is a list of 130 sales statistics broken out across 20 categories.

Sales 111
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Adjusting Your Sales Approach- Questions Your Clients Have Right Now

Integrity Solutions

In the midst of a global crisis, adjusting your sales approach is key to not just surviving but thriving. What kinds of questions were company leaders asking during that last quarter of 2019 when those 2020 plans were being put together? How can we differentiate our offerings more effectively from the competition?

Sales 83
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Is Your Sales Training Doing Any Good?

Integrity Solutions

Simply knowing how to sell doesn’t in and of itself create sales winners. For sales training to help all salespeople grow, we have to search for deeper reasons—the real reasons why people sell or fail to sell. In most organizations, we see: 20% of all salespeople reach high sales levels. 20% produce unacceptable sales volumes.