World of DTC Marketing

MARCH 17, 2021

Big Pharma’s reputation has been down in the dumps for years, after a series of scandals involving Medicare fraud, improper payments to doctors, and poorly tested drugs that damaged health. For 2020, AbbVie’s handing its longtime CEO $24 million in total pay, up from 2019’s $21.6

Pharma 186

Pharma Competition Prescription Sales 186

World of DTC Marketing

MAY 30, 2021

” Now consider this; most patients still have to call their doctors to get them to send medical records to each other, and there isn’t one place online where patients can view ALL their medical records. health care spending grows consistently, reaching $11,582 per person in 2019. Is universal healthcare the answer?

Healthcare 198

Healthcare Healthcare Insurance Medical 198

pharmaphorum

NOVEMBER 4, 2022

Prior to her two years at Novartis, Hinsch Gylvin was at AstraZeneca for four years, initially as head of medical and regulatory affairs for Nordic-Baltic countries, and later leading the global medical affairs function for AZ’s respiratory business.

Recruitment 59

Recruitment Medical Medicine Doctors 59

PM360

MARCH 22, 2024

and is one of the leading causes of kidney failure. When we see a decline in these lifesaving screenings, it raises concerns that women and their providers will miss key indicators that could help discover cancer earlier, which leads to more treatment options.” FDA UPDATE Aurlumyn (iloprost) injection by Eicos Sciences, Inc.

Food and Drug Administration 52

Food and Drug Administration FDA Healthcare Healthcare 52

Legacy MEDSearch

NOVEMBER 11, 2024

As Dr. Eric Topol (2019) notes, TechMed leverages the power of AI, big data, and digital health tools to improve patient care while reducing costs and inefficiencies. TechMed includes: Health Data Analytics : The use of big data to predict patient outcomes, detect patterns, and assist in decision-making.

Healthcare 52

Healthcare Healthcare Medical Healthcare Provider 52

PM360

NOVEMBER 29, 2022

1 And, on average , the FDA approved 60% more drugs between 2010-2019 than the yearly average over the previous decade. At the same time, MSLs are being asked to help inform brand strategy with their learnings from talking to leading healthcare professionals. If you apply the right AI engines, you will get increasingly better insights.

Medical science 95

Medical science Medical Customer Relationship Management Doctors 95

PM360

SEPTEMBER 8, 2023

GoodRx is a leading resource for people with diabetes to find prescription savings and information, having helped almost 2.5 While there are recent efforts to curb the prices of insulin, GoodRx research 5 shows the average cash price for insulin rose 54% from 2014 to 2019, and only decreased 7.1% First, some good news about diabetes.

Doctors 72

Doctors Prescription Specialization Medical 72

Legacy MEDSearch

MAY 26, 2023

Chronic obstructive pulmonary disease (COPD) is the third leading cause of death worldwide. million deaths in 2019 according to the World Health Organisation (WHO). It is characterised by chronic respiratory symptoms and exacerbations that can lead to acute respiratory failure and hospitalisation. It resulted in 3.23

Medical 52

Medical Recruitment Management Patients 52

Scott’s Directories

OCTOBER 19, 2022

government reveal that in 2019, spending on healthcare increased to about $3.8 There are several new trends showing proven benefits for a higher return on investment and better leads. With the help of a reliable Ontario doctors directory, B2B marketers can create informative content that catches readers’ attention.

Healthcare 52

Healthcare Healthcare Marketing Media 52

Clarify Health

JULY 13, 2021

Bringing the same analytics technology used by leading banks and retailers like JPMorgan and Amazon , together with data from the Centers for Medicare Services (CMS) and electronic health records, reveals a fascinating new picture of the quality, resource effectiveness, and practice patterns of individual physicians and hospitals.

Healthcare 52

Healthcare Healthcare Doctors Electronics 52

Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. Across the 4-day conference, we heard sessions on topics ranging from service line marketing to current challenges with ASC data visibility to shifts in provider recruitment & retention trends.

Patients 52

Patients Recruitment Competition Marketing 52

European Pharmaceutical Review

OCTOBER 19, 2023

Can you share an update on the clinical trial for your lead candidate? He attended the College of the Holy Cross studying Mathematics and Physics and went on to receive his doctorate from the University of Arizona in Applied Mathematics under Professor Harrison H. Barrett at the Center for Gamma Ray Imaging.

Food and Drug Administration 105

Food and Drug Administration Manufacturing Side effects Doctors 105

PM360

DECEMBER 14, 2022

The launch of Amazon Clinic is happening as Amazon Care, a hybrid suite of urgent care and primary care services piloted with Amazon employees and their families in the Seattle region in 2019, shuts down. billion in 2019. boasts 8,000 active licenses issued to cannabis businesses, leading the pack in countries with the largest markets.

Manufacturing 52

Manufacturing Medical Healthcare Healthcare 52

pharmaphorum

JUNE 29, 2022

The initial pandemic lockdowns prevented many patients from seeing doctors face-to-face. However, most doctors polled by IQVIA consistently state that whilst they are happy to manage many aspects of patient care remotely where possible, they want to see the patient face-to-face to prescribe a newly launched medicine.

Doctors 59

Doctors Medicine Marketing Sales 59

Pharmaceutical Technology

OCTOBER 5, 2022

Technology is advancing the possibilities of healthcare treatments, from the development of innovative new drugs to freeing up time for doctors thanks to monitoring devices for patients with conditions such as diabetes and high blood pressure. There was a decline of 187 investments in the UK from 1,014 in January 2019 to 827 in January 2020.

Government 52

Government Healthcare Healthcare Medicine 52

Healthcare Success

MAY 19, 2022

According to Avalere Health , nearly three in four doctors work for a hospital, health system, or corporate entity today. Since the start of the pandemic, tens of thousands of doctors have abandoned their privately-owned medical practices in favor of working in a hospital or larger medical group. . In other words, only 26.1%

Marketing 52

Marketing Physicians Doctors Competition 52

World of DTC Marketing

AUGUST 16, 2022

Annual obesity-related medical care costs in the United States, in 2019 dollars, were estimated to be nearly $173 billion. A New York Times article said, “Poor diet is the leading cause of mortality in the U.S.” It leads to a lack of accountability. An analysis predicts that by 2030, 48.9% will be severely obese.

Food 48

Food Retail Healthcare Healthcare 48

PM360

JANUARY 25, 2023

As a relative newcomer to pharma (I joined the industry in 2019), several things stand out about the industry’s approach to digital. Yet, our approach to people is based on one identifying characteristic—is the person a doctor or a patient? In other industries, where hierarchy exists, digital leads.

Media 96

Media Digital Media Marketing Pharma 96

Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. Across the 4-day conference, we heard sessions on topics ranging from service line marketing to current challenges with ASC data visibility to shifts in provider recruitment & retention trends.

Patients 40

Patients Recruitment Competition Marketing 40

Clarify Health

JULY 11, 2024

in 2019 to 86.5% Effectively leveraging telemedicine often results in improved satisfaction ratings and engagement, which leads to increased loyalty and word-of-mouth referrals, both of which can significantly enhance a payer’s market share and competitive edge. Later, patients expressed a desire for these services to continue.

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Networking Healthcare Healthcare Patients 52

pharmaphorum

NOVEMBER 9, 2022

Where once whole blood or plasma transfusions were needed, now patients can receive recombinant, long-acting treatments that enable them to lead a life closer to normal. 2019; 104(9):1702-1709. Prior to CSL Behring, Lutz served as managing director of Ratiopharm Direct in Germany. References. Berntorp E., Haemophilia. Nature Reviews.

Management 84

Management Patients Sales goal Medical 84

European Pharmaceutical Review

MARCH 11, 2024

Self-stigma is also prevalent and hinders individuals from getting tested, starting pre‑exposure prophylaxis (PrEP) (if they’re HIV negative), seeking the lifesaving treatments they need (if they’re HIV positive), and can lead to isolation and depression.

Medicine 98

Medicine Pharmacology Healthcare Healthcare 98

pharmaphorum

JULY 25, 2022

Sachin Grover, lead of solutions vertical at Philips India, tells me about the company’s innovations during India’s COVID outbreak and how they’ve led to increased healthcare access in the region. In the remote setting, a senior doctor monitors all the data coming in and can guide the healthcare worker at the house.

Healthcare 110

Healthcare Healthcare Government Consulting 110

pharmaphorum

JANUARY 24, 2023

This in itself is not problematic: studies of impact and perception of virtual versus face-to-face engagement show doctors use them for different purposes (for example, information-focused versus relationship-focused interactions), but both have value and impact. She holds a degree in biochemistry from Oxford University.

Medicine 91

Medicine Healthcare Healthcare Pharma 91

Pharmaceutical Technology

APRIL 13, 2023

However, numbers are still much higher than 2019, indicating the use of telemedicine is set to remain post-Covid. Metabolic disorders have remained the leading therapy area for DCT adoption for over five years, mainly due to the use of wearables, such as glucometers, and other smart devices.

Food and Drug Administration 52

Food and Drug Administration Electronics Healthcare Healthcare 52

InCrowd

JULY 14, 2022

I work with an older male physician colleague who lamented the loss of the family doctor, available nearly 7 days a week at all hours to his patients. In 2019, 44.9% 2019 was also the first year that more than half of medical school students were female at 50.5%. She acts like she doesn’t even care anymore”. in 2007 to 36.3%

Physicians 52

Physicians Electronics Medical Medicine 52

pharmaphorum

JULY 4, 2022

Holger Storf heads the Data Integration Centre (DIC) at the University Hospital Frankfurt and leads the Medical Informatics Group (MIG) since November 2015. Joanne is known for building innovation, driving personalised medicine and leading through fast paced, complex changing ecosystems and integrations. About the panel.

Medical 101

Medical Networking Healthcare Healthcare 101

European Pharmaceutical Review

DECEMBER 21, 2022

Production and value creation can be regionalised and decentralised, which could lead to a more resilient economic structure. During his time at Genentech Stefan has advanced several small molecules and new modalities (antibody‑drug conjugates, oligonucleotides and peptides) into the clinic as lead chemist and technical development leader.

Manufacturing 97

Manufacturing Pharmaceutical Healthcare Healthcare 97

PM360

AUGUST 29, 2022

OTC Creative Insights: Nervive , Relaxium Spots Lead in Searches Generated. Estimated spend for the diabetes category has skyrocketed 129% from 2019 to 2021 ($368 million to $821 million), while searches generated as a result of diabetes TV advertising increased 150% in the same time frame (5.4 Brand / Creative. Impressions.

Pharma 98

Pharma Prescription Marketing Pharmaceutical Sales 98

Sales Pilot Medical Sales Performance

APRIL 13, 2021

Yet some savvy medical reps are uncovering hidden medical sales opportunities during the pandemic leading to more business than ever before. The mistake most medical reps seem to be making is continuing to sell like it’s still 2019. Did this approach lead to more sales? I call this the pandemic paradox.

Medical sales 52

Medical sales Sales Medical Prospecting 52

PM360

MAY 25, 2023

And Mental Health America (MHA) found that between 2019 and 2020, 54.7% That’s a benefit of having recent data that can be provided as talking points for doctors and their patients rather than information from a clinical trial that’s over a decade old. According to the National Alliance on Mental Illness (NAMI) , 22.8% million people.

Side effects 95

Side effects Medical Patients Networking 95

PM360

APRIL 7, 2023

3 As an example, one leading manufacturer is currently offering a warranty program 4 that will cover the cost of any specific drug if it fails to work, marking only the second time a major pharma company has taken such a step. Annals of Oncology , May 2019. million for the new hemophilia gene therapy.

Manufacturing 52

Manufacturing Marketing Patients Safety 52

Clarivate

APRIL 18, 2024

In 2023, Humana’s care delivery component CenterWell launched a senior-centered “ Primary Care Anywhere ” program for in-home primary care in Georgia and Louisiana (where Humana leads the MA sectors) and increased senior membership in value-based home care models nationwide to more than 840,000.

Retail 52

Retail Healthcare Healthcare Physicians 52

Evolve Your Success

FEBRUARY 7, 2023

Others like myself, I got to the point where I was like, “I don’t want to chase doctors around it. Some people in medicine get to the point where they don’t want to chase doctors around anymore. Being a doctor may not be the end of your destination. I have plenty of friends in their 50s that are their device reps.

Sales 52

Sales Medical Medical sales Doctors 52

Evolve Your Success

AUGUST 22, 2023

That’s how leads can come to me. Is that how you get the majority of your leads, or are you out there hunting for leads as well? I had to go into the room and take all of her leads and transducers off. When I say on call, I’m not a doctor, but my customers can call me about everything. I’m available.

Sales 52

Sales Medical sales Networking Medical 52

Evolve Your Success

MAY 30, 2023

He leads a sales and leadership training organization where he coaches and works with high-performing individuals, executive sales leaders, and professional athletes transitioning from their previous careers. I lead a sales and leadership training organization. I’m going to see if the doctors and customers are there.

Medical sales reps 52

Medical sales reps Medical sales Sales Medical 52

Evolve Your Success

JULY 26, 2022

Is there a leading iron in this fire? The implementation phase is in the back half of 2019, and you know what hit in 2020. The real start of it is in 2019. Back when they had computer systems to do a lot of their in-house things in doctor’s offices. I am also a Cofounder. I am a medical device distributor or broker.

Medical 52

Medical Medical sales Sales Media 52