World of DTC Marketing

AUGUST 16, 2022

The new Inflation Bill will not reduce healthcare costs in the U.S. Annual obesity-related medical care costs in the United States, in 2019 dollars, were estimated to be nearly $173 billion. As long as we ignore the issue of obesity, our healthcare costs will continue to climb rapidly. An analysis predicts that by 2030, 48.9%

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World of DTC Marketing

DECEMBER 2, 2020

SUMMARY: Both emergency room visits and doctors’ visits are down by about half because people are putting off treatment for medical emergencies due to fears of contracting COVID-19. How is pharma going to get patients back into to ask their doctor about branded medications? This is especially true for undiagnosed patients.

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PM360

JULY 26, 2023

is facing an aging population, a mounting physician shortage, and increasing demands for a more equitable healthcare system. Surgeon General, burnout among healthcare workers has reached crisis levels. Today, the U.S. 1 According to the U.S. In fact, ZS Associates’ AccessMonitor report indicates over half of U.S.

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Evolve Your Success

FEBRUARY 26, 2025

billion worth of healthcare products on five continents. So I love working with high performers and I love training and working with sales teams, and all of that came after about 20 years working in healthcare marketing, sales and leadership positions. You would think most people in healthcare they’re expert negotiators.

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World of DTC Marketing

FEBRUARY 2, 2021

Among their findings: Downloads of apps supporting consumers with mental health needs increased by nearly 200% from summer 2019 to summer 2020 Downloads of those supporting consumers with diets and weight loss rose by a massive 1294% from mid-2019 to mid-2020. Globally, healthcare funding to private firms reached $18.09

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Healthcare Success

AUGUST 8, 2022

Welcome to part three of our “Marketing to Doctors” blog series. This series is a comprehensive playbook for healthcare businesses, device and supply companies, SaaS, or anyone who wants to market their products and services directly to doctors (physicians, surgeons, and other healthcare professionals).

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Clarify Health

JULY 13, 2021

Could predictive analytics be used in the same way when it comes to healthcare? Those who embrace this new model of provider performance benchmarking will have a clear advantage as the healthcare industry increasingly shifts from payments based on fee-for-service to those based on performance, also known as fee-for-value.

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pharmaphorum

JULY 25, 2022

Sachin Grover, lead of solutions vertical at Philips India, tells me about the company’s innovations during India’s COVID outbreak and how they’ve led to increased healthcare access in the region. The biggest challenge seen in India is in healthcare spending. Portable healthcare units. India’s health sector.

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Scott’s Directories

OCTOBER 19, 2022

One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.

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pharmaphorum

DECEMBER 11, 2022

The explosion of data and innovation in healthcare has created problems for physicians, who can often have trouble keeping up with the medical literature. Digital technology in Healthcare will continue to evolve and get more and more integrated in our ecosystem,” Hadjiat says. Hadjiat says it will be a continuum of care. “We

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Clarivate

DECEMBER 14, 2021

As the COVID-19 pandemic continues to evolve, we are seeing substantial shifts in the way patients access healthcare and how providers deliver care. While 53% of patients expect to make more in-person doctor visits as the COVID-19 crisis abates, 40% say they plan to use virtual consults for most follow-ups.

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Clarify Health

JULY 11, 2024

By leveraging data analytics to optimize and expand telemedicine capabilities, payers can effectively address the critical challenge of extending quality healthcare to underserved areas while managing costs. in 2019 to 86.5% This approach not only broadens member bases but also introduces significant operational efficiencies.

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InCrowd

JULY 14, 2022

I work with an older male physician colleague who lamented the loss of the family doctor, available nearly 7 days a week at all hours to his patients. There is a shift coming to healthcare in the United States. In 2019, 44.9% 2019 was also the first year that more than half of medical school students were female at 50.5%.

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Impetus Digital

SEPTEMBER 22, 2022

It turned out that one of the very first people who actually used the telephone was a doctor. One of the very first phone calls ever made was a telehealth call, because a mother who also happened to have a telephone called the doctor because she didn’t understand why her baby wouldn’t stop crying. You name it.

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Clarify Health

JULY 27, 2020

Healthcare is notoriously conservative in its adoption of technology. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Are patients justified in their fear of returning to a healthcare setting?

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Sales Pilot Medical Sales Performance

APRIL 13, 2021

It’s reduced access to accounts and decision-makers, caused the cancellation of healthcare visits and procedures, froze equipment budgets and realigned priorities for healthcare professionals and institutions. The mistake most medical reps seem to be making is continuing to sell like it’s still 2019.

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Contrarian Sales Techniques

FEBRUARY 24, 2023

By implementing those tips and strategies, patients can save a significant amount of money on their medication costs, and medical sales representatives can offer to provide valuable advice and assistance to others in managing their healthcare expenses. Do your own research and consult with experts when making decisions about your healthcare.

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pharmaphorum

OCTOBER 10, 2022

However, the global lockdown forced many Americans to utilise telehealth, with many patients, doctors, and hospitals realising the benefits after using it first-hand—and almost 88% of Americans want it to stay for non-urgent appointments. Customer demands encouraged new partnerships among healthcare providers and technology companies.

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Referral MD

APRIL 20, 2022

Healthcare is in a new era of consumerism, where patients know they have choices for their clinical provider. In this climate, the idea and implementation of referral management is increasingly important to the business of healthcare. How Well Are Healthcare Providers Managing Referrals? Referral management isn’t a new idea.

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Healthcare Success

DECEMBER 16, 2024

What does it really take to stay ahead in healthcare? We invite you to subscribe to our blog and connect with us on LinkedIn: Stewart Gandolf and Healthcare Success. She is a friend of a friend and a deep experience in healthcare, and our mutual friend said, Oh, you just have to talk to Kate. The answer is thought leadership.

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Evolve Your Success

MAY 30, 2023

Gain the essential skills that inspire customers to say yes, paving the way for success and making a lasting impact in healthcare. The Trilogy of Yes: Connection, Communication, & Cooperation: A Trilogy of Sales Skills That Inspire Customers to Say Yes He has many years of experience in sales leadership in healthcare.

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PM360

MARCH 24, 2023

Nearly 7 in 10 surveyed patients (69%) said they had sought resources beyond their healthcare provider to get more information about their cancer. 43, 165–169 (2019). Yet while patients are interested in these programs, new survey data suggests they aren’t taking advantage of them. Complement. Stoerkel, E. Complement.

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PM360

NOVEMBER 29, 2022

1 And, on average , the FDA approved 60% more drugs between 2010-2019 than the yearly average over the previous decade. At the same time, MSLs are being asked to help inform brand strategy with their learnings from talking to leading healthcare professionals. But that’s just the beginning.

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Evolve Your Success

FEBRUARY 7, 2023

He discusses why the future of the healthcare industry in the United States lies not in hospital buildings but in surgery centers. Others like myself, I got to the point where I was like, “I don’t want to chase doctors around it. Some people in medicine get to the point where they don’t want to chase doctors around anymore.

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pharmaphorum

NOVEMBER 9, 2022

The campaign captures the vibrancy of the haemophilia community – including people from different backgrounds, ages, and countries, highlighting their experiences as children, adults, parents, advocates, healthcare professionals, and caregivers. 2019; 104(9):1702-1709. References. Berntorp E., Haemophilia. Nature Reviews.

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pharmaphorum

JULY 4, 2022

However, as Dr Storf illustrated during the webinar, sharing data through networks of experts and healthcare providers could be a potential solution to this ongoing issue. Currently, records captured in the healthcare settings are comprised of structured and unstructured data, which needs to be comparable or searchable.

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Healthcare Success

MAY 19, 2022

According to Avalere Health , nearly three in four doctors work for a hospital, health system, or corporate entity today. Since the start of the pandemic, tens of thousands of doctors have abandoned their privately-owned medical practices in favor of working in a hospital or larger medical group. . In other words, only 26.1%

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LEVO Health

SEPTEMBER 19, 2024

Patient engagement is no longer just a buzzword in healthcare — it’s a critical component of delivering effective care and improving outcomes. And how can they be used to ensure patients remain actively involved in their healthcare journey? But what exactly does it take to implement these technologies effectively?

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pharmaphorum

JANUARY 24, 2023

Efforts by Amazon to disrupt the healthcare sector just stepped up a gear, with the launch of a subscription service for Prime members that will ship generic medicines to patients’ homes in return for a $5 monthly fee. ” The post Amazon unveils $5 subscription service for generics appeared first on.

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European Pharmaceutical Review

OCTOBER 19, 2023

He attended the College of the Holy Cross studying Mathematics and Physics and went on to receive his doctorate from the University of Arizona in Applied Mathematics under Professor Harrison H. Hoppin served as lead director of Noria as the two organisations were sold to Bayer Healthcare in June of 2021.

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Pharma Marketing Network

FEBRUARY 16, 2021

It’s 2019, your plane is booked, your outfits for the next three days are all planned out and packed away in your suitcase. Some changes include relationships between patients and HCPs, how patients visit doctors, and especially how pharmaceutical and healthcare conferences are hosted.

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Pharma Marketing Network

OCTOBER 30, 2020

So, what is driving the overall healthcare and pharma digital ad spending growth? The crisis also led to an influx of marketing around medical supplies, consumer adoption of telemedicine, and regional advertising for reopening doctor offices and medical clinics. of healthcare and pharma’s digital spending going towards mobile, 42.5%

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Pharmaceutical Technology

OCTOBER 5, 2022

Technology is advancing the possibilities of healthcare treatments, from the development of innovative new drugs to freeing up time for doctors thanks to monitoring devices for patients with conditions such as diabetes and high blood pressure. From 2019–21, there have been 16 life sciences FDI projects in Scotland.

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European Pharmaceutical Review

DECEMBER 21, 2022

The healthcare industry is successful in innovating new treatment paradigms ranging from small molecular to biological therapeutics to personalised medicines. The lengthy validation of defossilised organic chemicals and plastics for the healthcare sector will take several years. The path to real zero. PNAS 2022, Vol.

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PM360

JULY 21, 2022

Though 80% of healthcare providers (HCPs) identified as “rep-accessible” in 2008 (that is, willing to meet with over 70% of the sales reps who try to approach them), that number had decreased to 44% in 2017. Fierce Healthcare. Updated September 17, 2019. Updated May 13, 2019. References: 1. Finnegan J. BlueNovius.

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Evolve Your Success

JULY 26, 2022

The implementation phase is in the back half of 2019, and you know what hit in 2020. The real start of it is in 2019. Back when they had computer systems to do a lot of their in-house things in doctor’s offices. I had thought about it in early 2020, and it was at the end of 2019. I started researching in 2018.

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Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. Sources: The next frontier of care delivery in healthcare: [link]. So, what does this look like in action for service line leaders?

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