2016 Doctors Physicians 
World of DTC Marketing
DECEMBER 15, 2020
SUMMARY: Deloitte predicts that the percentage of virtual video visits to doctors will rise to 5% globally in 2021, up from an estimated 1% in 2019. billion doctor’s visits, worth a total of approximately US$500 billion. The most time-consuming task is to make an appointment with your doctor just to ask for a new Rx or an Rx renewal.
World of DTC Marketing
JULY 17, 2022
Worldwide obesity rates have tripled since 1975, with 650 million adults obese in 2016, according to the World Health Organization. But before the company can make Wegovy mainstream, it has to convince doctors to prescribe it and insurers and governments to pay for it. In addition, doctors may not be ready to prescribe the drug.
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World of DTC Marketing
OCTOBER 27, 2020
Consumers are seeking and embracing health outside of the traditional bricks-and-mortar sites of hospitals, doctors’ offices, and diagnostic centers. In 2016, consumers told Aflac that enrolling in health insurance should feel like an experience on Amazon. They want to know exactly what they’re getting for their money.
InCrowd
AUGUST 4, 2022
I often use myself as an example; I am a Latina, immigrant, young physician, all identities for which I need to pay a price and fight the biases associated with each. In addition, as a physician under 40 years old, I often encounter scenarios in which I am told, “you are too young to know,” we will call this the age tax.
InCrowd
JULY 14, 2022
I work with an older male physician colleague who lamented the loss of the family doctor, available nearly 7 days a week at all hours to his patients. of physicians were over the age of 55, an increase from 37.6% During this same time frame, the percentage of practicing female physicians rose from 28.3% In 2019, 44.9%
PM360
JULY 21, 2022
As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Today’s physicians struggle to balance the increasing demands of patient loads, electronic health record (EHR) systems, and time spent on administrative tasks. THE CHALLENGE.
Pharmaceutical Representative Training
MARCH 17, 2025
According to a study by MedData Group, 38% of doctors use Instagram and LinkedIn on a weekly basis , and 72% of doctors use Facebook. According to a survey conducted by the American Academy of Family Physicians, 32% of people base decisions about their health on information they find on social media. Romaniuk, P., & Ptak, E.
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