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Is Your SEO Strategy Outdated? The Critical Shift to AI and Intent-Driven Search in Healthcare

Healthcare Success

Yet many healthcare organizations still rely on SEO strategies and tactics that were "best practices" a decade ago. Its no surprise that countless healthcare providers and other businesses are seeing drops in rankings and traffic after Google's Helpful Content Update. Did you know Google changes its algorithm up to 200 times a day?

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[Podcast] Is Your Healthcare Email Marketing HIPAA Compliant?

Healthcare Success

Most healthcare marketers are unaware that seemingly innocuous patient email marketing campaigns are yet another area where you could inadvertently run afoul with HIPAA regulations, or, even worse, suffer a breach. From the moment someone interacts with your healthcare organization, you must inform them of your communication methods (e.g.,

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The Creative Floor Awards 2023 Finalists Announced

PM360

The Creative Floor Healthcare Awards has announced this year’s finalists. The Creative Floor Healthcare Awards was founded in 2014 by Shaheed Peera. Not only do the awards celebrate world-class creative but also agency people (various roles), clients, and healthcare companies.

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Competition is on the horizon for costly narcolepsy treatments

pharmaphorum

In order to bring it to market, a special program called Risk Evaluation and Mitigation Strategy (REMS) had to be put in place, where only eligible patients could access the drug through a very strict process. Furthermore, Molina stated Jazz “suppressed generic competition and raised the price of Xyrem 841% between 2007 and 2014.”

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Biogen’s $900 million settlement signals scrutiny on speaker fees

Pharmaceutical Technology

In 2009, former Biogen employee Michael Bawduniak filed a lawsuit claiming that Biogen had violated the False Claims Act and the Anti-Kickback Statute by providing millions of dollars to healthcare providers (HCPs) as an incentive to prescribe three of its multiple sclerosis (MS) drugs.

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GoodRx Surpasses $500M in Savings for Americans with Diabetes

PM360

While there are recent efforts to curb the prices of insulin, GoodRx research 5 shows the average cash price for insulin rose 54% from 2014 to 2019, and only decreased 7.1% In the U.S., diabetes is one of the most common chronic diseases, affecting over 37 million people. from 2020 to 2023. And nearly 1.35

Doctors 72
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Body Vision Medical Accelerates International Expansion with Business Asia Consultants, Inc., Partnership

Legacy MEDSearch

.” “As global economic growth slows, healthcare institutions everywhere are increasingly looking at how to enable their existing medical staff to deliver superior clinical outcomes and patient experience at a lower cost,” said David Webster, CEO of Body Vision Medical. About Body Vision Medical.