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Lung cancer deaths decline but.

World of DTC Marketing

But it’s still the leading cause of cancer deaths. Moreover, localized lung cance r diagnoses rose to 28% in 2018 from 20% in 2013— the year that the U.S. Although lung cancer’s mortality rate has fallen, the disease is still the leading cause of cancer deaths. American Cancer Society’s ACS ).

Medicine 271
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HCP’s use of social media: the good and the not so good

World of DTC Marketing

HCPs are also connecting more than ever: one study showed that HCP posts about healthcare increased from 10% in 2013 to 50% in 2019. A leading pharma company recently sponsored a series of Q&A around the use of their new cancer drug. 33 Even now, nearly 70% of all HCPs are digital natives.

Media 294
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AbbVie announces its new CEO

European Pharmaceutical Review

Richard Gonzalez will retire as the company’s CEO to become Executive Chairman, having served as the company’s CEO since its launch in 2013, AbbVie noted. Richard has facilitated AbbVie securing a market capitalisation increase from $54 billion in 2013 to over $300 billion in 2024.

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Should doctors refuse to treat obese patients?

World of DTC Marketing

This is leading to excessive costs to out healthcare system and something needs to be done. However, despite the momentum the bill has gained throughout the years, the Treat and Reduce Obesity Act (commonly known as TROA) has yet to come up for a committee or floor vote since it was first introduced in 2013.

Doctors 250
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The current pharma business model is unsustainable

World of DTC Marketing

household income from 2009 to 2013 was $53,046, according to the United States Census Bureau, but many of the most recently approved anticancer treatments approved by the United States Food and Drug Administration (FDA) are priced well above $100,000 per year. .” This leads to a question; “where does it end?”

Pharma 210
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Personal responsibility in the obesity epidemic

World of DTC Marketing

Mike always battled weight issues, but since he went out on disability, he had gained more weight, leading to diabetes. An unhealthy diet is one of the leading risk factors for poor health and accounts for up to 45% of all deaths from these cardiometabolic diseases, the researchers noted. Dr. Natalie A. Why are we getting so obese?

Food 207
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Sorry, the Inflation Bill won’t lower healthcare costs

World of DTC Marketing

This is going to lead to a lot of health problems and associated costs. Congress has taken decisive action to reduce drug prices while ignoring that overall healthcare spending will be a substantial part of GNP. 1ne: A new analysis predicts that by 2030, 48.9% of adults in the United States will be obese, and 24.2% will be severely obese.