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HCP’s use of social media: the good and the not so good

World of DTC Marketing

The annual MM&M/Deloitte Healthcare Marketers Trend Report showed that 86% of diagnostic device companies, 65% of pharma marketers, and over half of biotechs use social as a critical part of their marketing mix to reach HCPs. Most HCPs go to Medscape as a “first stop” in the morning to get their healthcare news.

Media 294
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MedCepts Recruiting Division rated #2 (of 6,000 firms) for 2013 Most Influential Sales Recruitment Firms

MedCepts

2013 Most Influential Sales Recruitment Firms across America – MedCepts recruiting division ranks #2 of 6,000 Recruitment Firms in USA for 2013 for the Most Influential Sales Recruitment Firms. As a result, we are ultimately driving results across the ever-changing landscape of the healthcare industry. MedCepts Latest news.

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Top 12 Healthcare Technology Start-ups To Know

Medico Reach

The healthcare sector has seen a few developments over the years. Tempus began with the goal of incorporating artificial intelligence and data science into the healthcare industry. Founder: Tim Barry Year of Establishment: 2013 Headquarters: Chicago, Illinois. Wondering what that is? billion in 2022. Collective Health.

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U.S. market access landscape: A push for control is erasing the boundary between payers and providers in U.S. healthcare

Clarivate

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. CVS’ bid for Oak Street is in keeping with nearly two decades of evolution toward becoming an integrated payer and provider.

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Branding Medical and Healthcare Websites with Content

MedCepts

Unique, relevant and quality content will provide the medical and healthcare related business a competitive edge. That’s the result of over 3,000 daily visitors to MedCepts back in 2013, and we’re growing while also being challenged by the ever-changing landscape of the world wide web. see image below).

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Is Your SEO Strategy Outdated? The Critical Shift to AI and Intent-Driven Search in Healthcare

Healthcare Success

Yet many healthcare organizations still rely on SEO strategies and tactics that were "best practices" a decade ago. Its no surprise that countless healthcare providers and other businesses are seeing drops in rankings and traffic after Google's Helpful Content Update. Did you know Google changes its algorithm up to 200 times a day?

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Klick Health and IPG Health conquer The Creative Floor Awards 2024

PM360

LONDON, September 20, 2024 – The Creative Floor Healthcare Awards, celebrated the world’s best health and wellness creative work, agency talent and clients yesterday at its 11th year extravaganza in London. Not only do the awards celebrate world-class creative but also agency people (various roles), clients and healthcare companies.