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Do patients care about accelerated approval drugs?

World of DTC Marketing

The program was codified into law under the Food and Drug Safety and Innovation Act (FDASIA) in 2012. Patients trust their doctors, so the accelerated approval process must be modified to increase their trust with physicians and explain to patients precisely what accelerated drug approval means. Do patients care?

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Can Salespeople Save Physicians from Selling-Out to Hospital Systems?

ProSellus

More and more physicians today are selling-out to hospitals and becoming employees. In fact, in a 2017 report for the nonprofit Physician Advocacy Institute, revealed that 5,000 physician practices and over 14,000 physicians have been ‘scooped up’ by hospitals between July 2015 and July 2016 alone.

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Improving Patient Portal Engagement with Pharma Content

PM360

Fierce Healthcare listed supplementary information as one of the five essentials for patient portals back in 2012, and most healthcare software developers offer it as one of the basic features. As it turns out, 43% of physicians believe pharmaceutical companies do a bad job with their digital resources.

Pharma 105
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Healthcare Systems Today And The Role Of Social Media Within It With Dr. Alejandro Badia

Evolve Your Success

honorary member of more than ten international hand surgery and arthroscopy associations, and served as honored professor at the prestigious Philadelphia Hand Course in 2012. He is the past president of the International Society for Sport Traumatology of the Hand (ISSPORTH), is a member of several orthopedic societies (AAOS, A.S.S.H.,

Media 130
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Fireside Chat with Dr. Joshua Liu, Co-founder & CEO at SeamlessMD

Impetus Digital

Dr. Liu is a triple entrepreneur and physician turned Digital Health entrepreneur. Joshua Liu Co-founder & CEO As CEO of SeamlessMD, Dr. Joshua Liu leads the company’s strategy, operations, and overall business roadmap.

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Capital Equipment To MedTech Marketing With Omar Khateeb Part 1

Evolve Your Success

In 2012, I decided to leave medical school. Were you in business in 2012? In 2012, I got in at the first robotics spine company. The idea of trying to sell and influence hospitals and physicians using social media was a joke, but the data said otherwise. That made the decision a lot easier. I wish you guys were.

Marketing 130
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Capital Equipment To Medtech Marketing With Omar Khateeb Part 2

Evolve Your Success

It’s the same with physicians and surgeons. All these things have nothing to do with doctors, physicians are showing up and watching that stuff and commenting. The reason why is that physicians compared to a lot of other professionals have a culture of learning and education. Physicians are looking for opportunities to consult.

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