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Why Are Patients So Angry? Plus, Frontliner Tips for Health Leaders

Healthcare Success

But first, we must understand what’s happening in healthcare and the world-at-large post-pandemic. To be clear, workplace violence experienced by healthcare workers predates the pandemic. The rate of injuries from violent attacks against medical professionals grew by 63% from 2011 to 2018.

Patients 109
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The Caregiver Vertical: How Pharma Engages

Pharma Marketing Network

Members of a multidisciplinary care team may include physicians, nurses, pharmacists, radiologists, dieticians…the list goes on. With an estimated 65 million people serving as caregivers, 1 the role is now a factor in an ever-increasing list of healthcare priorities. But one key member is often omitted: the patient’s caregiver.

Pharma 98
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Voice is Becoming the Loudest Tool in the Exam Room

PM360

The line from the 2011 Pixar “Cars” sequel (trust me, as a parent of two, I have seen it countless times) points to the practical implication for voice technology. While this sort of innovation might not be a surprise in the automotive category, its breadth of functional benefits for patients and healthcare providers (HCPs) might be.

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PM360 2022 Trailblazer Awards Supplier/Vendor of the Year GoodRx

PM360

GoodRx’s mission is to provide Americans—regardless of income or insurance status—the knowledge, choice, and care they need to stay healthy by improving access to affordable healthcare. Trusted by over 100 million patients and 825,000 providers, GoodRx ranks #1 in consumer trust of digital healthcare brands. Innovation.

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Transforming Patient Centricity to Patient Inclusive within Medical Affairs

PM360

Traditionally, the role of Medical Affairs is to generate scientifically accurate content for disease state education or on-labeling messages to healthcare providers (HCPs). Why Focus on Medical Affairs? Dr. Chu also notes that a failure to incorporate patients into the process can prove detrimental to a product’s success. “In

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A history of blood cancer treatment

pharmaphorum

Thanks to the dedicated efforts of doctors, patients, carers, and healthcare professionals, people diagnosed with blood cancer are now living longer, with a steady stream of more effective treatments entering the market each year. However, myelodysplastic syndromes and myeloproliferative neoplasms are also prominent types of blood cancer.

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Specialty Treatments Require a New Approach to Affordability

PM360

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Since GoodRx’s founding in 2011, we’ve seen firsthand that specialty brand drugs continue to have additional, more complex access and affordability barriers.