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Do patients care about accelerated approval drugs?

World of DTC Marketing

85% of accelerated approvals from 2010 to 2020 were for oncology indications. Patients trust their doctors, so the accelerated approval process must be modified to increase their trust with physicians and explain to patients precisely what accelerated drug approval means. Of course not.

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Healthcare Systems Today And The Role Of Social Media Within It With Dr. Alejandro Badia

Evolve Your Success

In 2010, he launched OrthoNOW®, the first immediate orthopedic care center in South Florida, later franchising the concept, which can now be licensed to orthopedic colleagues and healthcare systems. This international meeting was held at the renowned Miami Anatomical Research Center (M.A.R.C.), which Badia co-founded in 2005.

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Susan Torroella, 2020-2021 HBA STAR

Pharma Marketing Network

The 2020-2021 HBA STAR is Susan Torroella, President and CEO of ArmadaHealth, the leader in physician recommendation intelligence provided to employers through its QualityCare Connect? Having also served on HBA’s Advisory Board, Council of Chapter Presidents and as a mentor to the European Chapter and numerous U.S.

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Improving Patient Outcomes with Immersive Learning

Infuse Medical

Another example of VR application in healthcare is: Sapiens TCS App In 2010, Bard Access Systems (a division of C.R. For example, Infuse Medical offers InfuseVR, enabling physicians to upload CT and MRI scans for immersive demonstration in an interactive VR environment.

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Humira biosimilars set the stage for long-awaited 2023 US launches

Pharmaceutical Technology

Even some physicians remain hesitant about biosimilars in general. For example, despite there being a new interchangeable biosimilar in ophthalmology, there's a lot of hesitancy in adopting it because it involves the eye, and physicians have had experience with products that have damaged the eye, says Hunter.

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Capital Equipment To MedTech Marketing With Omar Khateeb Part 1

Evolve Your Success

The idea of trying to sell and influence hospitals and physicians using social media was a joke, but the data said otherwise. The main focus has been this mission that I’ve had since 2015, which is I want to change how we sell and market to physicians in this industry. You have to coach your physician. I burn the boats.

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How AI Can Help Medical Science Liaisons Juggle Their Ever-Growing Responsibilities

PM360

1 And, on average , the FDA approved 60% more drugs between 2010-2019 than the yearly average over the previous decade. In fact, the pharmaceutical industry’s development pipeline has reached an all-time high of 20,109 products under active development at the end of January 2022, an increase of 500 from 2021.