2010 Leads Pharma 
World of DTC Marketing
JANUARY 14, 2022
Last fall, I was contacted about a VPs job for digital marketing for a top pharma company. Stories about hiring processes within pharma are more like nightmares. People in pharma don’t get a cup of coffee without getting buy-in from their team. The post Pharma’s outdated hiring practices.
Medical Device Success
MARCH 13, 2011
One thing I will say is that the pattern is that industry leaders are trending toward leading in social media. Second and third place contenders in product categories both in medical devices and pharma tend to be lagging far behind in social media. The last posting was in May 2010. Reading time: 2 – 4 minutes.
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Pharmaceutical Technology
MAY 15, 2023
‘Geographic reach’ refers to the number of different countries each relevant patent is registered in and reflects the breadth of geographic application intended, ranging from ‘global’ to ‘local’. Exelixis is a biopharmaceutical company that focuses on the development and commercialisation of small molecules for the treatment of cancer.
PM360
OCTOBER 28, 2022
in 2010 to only 1.9% Promising AI Use Cases in Pharma. Although we’re still at the beginning of the AI revolution in pharma, promising use-cases have already been identified: Drug discovery: In drug discovery , AI models are predicting the 3D structure of target proteins at an unprecedented scale.
World of DTC Marketing
DECEMBER 10, 2020
SUMMARY: (JAMA) The median drug wholesale list price (as defined by Average Wholesale Price) increased by 129% from 2010-2016, while median patient out-of-pocket costs increased by 53% and median insurance payments after rebates and discounts increased by 64%. The Pharma Spin. Say goodbye to all the supposed goodwill.
Pharmaceutical Technology
MARCH 14, 2023
The company’s lead asset is NBTXR3, which is based on hafnium oxide nanoparticle that is designed to destroy tumors when activated by radiotherapy. ‘Geographic reach’ refers to the number of different countries each relevant patent is registered in and reflects the breadth of geographic application intended, ranging from ‘global’ to ‘local’.
PM360
MARCH 5, 2025
As a CEO who successfully engineered two billion-dollar pharma transactions [2] with AstraZenca and Novo Nordisk during COVID-19 when many organizations struggled to keep the lights on [3], what are the top skills which aspiring CEOs need to secure as they pursue their career aspirations?
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