PM360

FEBRUARY 1, 2024

The landscape is highly competitive with new prescription medications launching worldwide each year. Early shaping of the label during clinical trial design, risk mitigation, and avoiding approval delays are crucial for seizing a competitive advantage.

Biopharma 59

Biopharma Competition Prescription Marketing 59

European Pharmaceutical Review

JULY 4, 2024

1 For use as prescription drugs, a botanical product must be approved by the FDA: to date, only two have gained this approval. The MA pathway is applicable for herbal medicines designed to treat more serious health conditions and require a medical prescription or the supervision of a medical practitioner. 2012/1916).

Marketing 103

Marketing Food and Drug Administration Medicine Prescription 103

pharmaphorum

JANUARY 27, 2023

Demand has also increased due to changes in prescribing protocols, leading to a higher underlying number of prescriptions for certain antibiotic medicines. He previously held regional leadership roles at Sandoz between 2005 and 2010. The impact is two-fold.

Medicine 105

Medicine Government Marketing Transportation 105

PM360

NOVEMBER 21, 2024

He was Executive VP and President of Merck’s Global Human Health Division from 2010 to 2019. Prior to becoming President of Global Human Health, he served as President of Merck’s global pharmaceutical business from 2007 to 2010. In this role, he was also a member of Merck’s executive committee.

Ethics 59

Ethics Food and Drug Administration Marketing Healthcare 59

Pharmaceutical Technology

OCTOBER 25, 2022

Understanding both the significant competitive advantages that FDC products can offer, and the difficulties and potential pitfalls associated with development and manufacturing of FDC drugs in oral solid dosage forms is a critical first step for companies exploring this approach. Of those 131 approved FDCs, 98 were oral dosage forms.

Manufacturing 52

Manufacturing Physicians Prescription Pharmaceutical 52

Evolve Your Success

MAY 16, 2023

I remember back in my pharmaceutical sales rep days and I’m talking as far as 2009 or 2010. We’re in 2022 so a lot has happened since 2010. Years ago, doctors were writing prescriptions and lots of them were helping. It may be you go in and get a 30-day prescription. I came on board a few years ago.

Medical sales 52

Medical sales Sales Medical Doctors 52

Pharmaceutical Technology

MAY 29, 2008

PT: How do you think GSK is placed competitively? Important elements within this expectation are the build up of strong contributions from Rotarix, Cervarix and Tykerb, while the outlook for GSK’s important asthma franchise becomes less clear beyond 2010. PD: We believe that GSK has the strongest pipeline in the industry.

Pharmaceutical 40

Pharmaceutical Marketing Sales Prescription 40