Fashion Valet’s Fall from Grace: What Went Wrong and What Could Have Been
Contrarian Sales Techniques
NOVEMBER 4, 2024
Chronology of Events Leading Up to Today Early Days and Meteoric Rise 2010: Fashion Valet was founded by Datin Vivy Yusof and Datuk Fadzaruddin Shah Anuar with a vision of becoming Malaysia’s leading fashion platform. 2011-2018: The company grew quickly, carving out a stronghold in the e-commerce landscape.
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