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Thursday pharma headlines

World of DTC Marketing

As early as 2009, Merck knew of more than 200 reports of depression, including suicidal thoughts, in men taking Propecia, according to an internal “risk management” assessment from that year. Food and Drug Administration (FDA) is meant to help patients and warn of potential drug side effects but a Vice report indicates something more.

Pharma 180
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Effective Pharma Ad Types & Stats

Pharma Marketing Network

This type of advertising is crucial in promoting new drugs and informing healthcare professionals about their benefits and potential side effects. ” Pharmacy and Therapeutics, 2009. The post Effective Pharma Ad Types & Stats appeared first on Pharma Marketing Network.

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Basilea preps key US filing for MRSA antibiotic ceftobiprole

pharmaphorum

The intravenously-administered cephalosporin drug met its objectives in the ERADICATE study in adults with bacterial bloodstream infections caused by Staphylococcus aureus (SAB), setting up an FDA filing before the end of the year, said the Swiss pharma. The overall success rate was 69.8% with ceftobiprole compared to 68.7%

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Bridging the healthcare digital divide: a gradual approach to adopting ePI

European Pharmaceutical Review

They detail the medication’s intended use, proper administration, potential side effects and precautions. They are vital to ensuring the safe and effective use of medicines, making them an integral part of healthcare in Europe. Article 63 EMA (29 January 2020). Article 63 Euractiv (26 September 2023).

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Direct to Patient Healthcare

Healthcare Success

Lee Aase: And it was about 2 months later I got a call from the Technology Commercialization group at Mayo, saying we got a request from Pharma from this Pharma company that wants to advertise in our podcast. And we had the segments already on the website. Do we have a podcast? Lee Aase: So yeah, so I kind of had to backpedal away.

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Ep. 001 – John Mack Podcast Transcript

Pharma Marketing Network

With me, today is John Mack, the original creator of Pharma Marketing and also known as Pharma Guy from far and wide. And I was surprised to see a letter on the homepage that said, “Hey, Pharma folks, I’m retiring. And bring back some memories for folks of pharma guy and how he came to be. Thanks for coming John.

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