World of DTC Marketing

SEPTEMBER 7, 2022

In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. Biogen’s failure should be a warning to other pharma companies. It should be a warning to other pharma companies. Now Biogen is a shell of a company selling off assets to survive.

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Pharma Food and Drug Administration Marketing Prescription 210

PM360

JANUARY 24, 2025

Airways Flight 1549 in January 2009, when it hit a flock of geese, disabling both its engines. Today in pharma, people are asking a similar question: In an era of unprecedented technology, is there still value in the human sales rep? 1 line item in pharma company budgets. The best reps focus on patients, not prescriptions.

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Sales Pharma sales reps Patients Prescription 52

Pharma Marketing Network

MARCH 25, 2023

“Direct-to-Consumer Advertising of Prescription Drugs.” “The Impact of Direct-to-Consumer Advertising on Prescription Drug Spending.” ” Pharmacy and Therapeutics, 2009. .” ” Pharmacy and Therapeutics, 2009. . “Pharmaceutical Advertising Spending in the US.”

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Pharma Food and Drug Administration Pharmaceutical Prescription 52

pharmaphorum

OCTOBER 11, 2022

Instead, he shifted to consulting and, after a period of time, the launch of pharmaphorum in 2009. “[My] Pharma and digital health: a modern-day partnership. Looking to the future, Tunnah sees a changing role for pharma in digital transformation. And, actually, the answer in most cases is no.

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Pharma Medicine Doctors Patients 98

European Pharmaceutical Review

JANUARY 25, 2024

It emphasises its ability to make information interoperable with electronic health systems such as e-prescription and electronic health records. Proposal for a Directive of the European Parliament and of the Council on the Union code relating to medicinal products for human use, and repealing Directive 2001/83/EC and Directive 2009/35/EC.”

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Healthcare Healthcare Safety Medicine 98

Healthcare Success

OCTOBER 17, 2024

Lee Aase: And it was about 2 months later I got a call from the Technology Commercialization group at Mayo, saying we got a request from Pharma from this Pharma company that wants to advertise in our podcast. I'm like that new prescription. And we had the segments already on the website. Do we have a podcast? Lee Aase: Yes.

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Healthcare Healthcare Patients Insurance 109

Pharmaceutical Technology

FEBRUARY 1, 2023

During the 2009–19 period, children in the US ages five years and younger accounted for 58, 000 annual RSV-related hospitalisations and 100–500 annual deaths. The post Race to the finish: pharma edges closer to approval with RSV vaccines appeared first on Pharmaceutical Technology.

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Pharma Pharmaceutical Patients Healthcare Provider 64