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Health literacy is a huge problem

World of DTC Marketing

University of Connecticut, 2007.). Oncologists have told us, in research, that they would like more resources to give to patients to start chemo so they better understand exactly what’s happening and what they can do to minimize side effects. economy up to $236 billion every year. Trujillo, S. Rosenbaum, and B.

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Innovating allergy drug delivery with a needle-free alternative

European Pharmaceutical Review

Additionally, EURneffy could alleviate the risk of accidental needle-related side effects (such as injection into the blood vessel and hand) 3 and it has the attributes of being smaller in size, has better temperature sensitivity, and is less complex to use compared to needle-based injectors. .” 2007; 2(1):5-11.

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Effective Pharma Ad Types & Stats

Pharma Marketing Network

Professional Advertising: Professional advertising, also known as Direct-to-Professional (DTP) advertising, is another type of pharmaceutical advertising that is aimed at healthcare professionals such as doctors, nurses, and pharmacists. “Pharmaceutical Advertising: A Guide for Healthcare Professionals.” Sources: 1.

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Interview: Dr Alan S Louie – US Food and Drug Administration Delays

Pharmaceutical Technology

NB: Recent figures show the pharmaceutical industry spent $168m lobbying congress in 2007, how successful were the industry’s efforts and what are the main administration issues concerning the industry at present? So far I don’t think the FDA has approved any trials evaluating stem cells in humans.

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Beating the Big C

Pharmaceutical Technology

Demand for treatment The American Cancer Society estimates that over 12 million new cancer cases were diagnosed worldwide in 2007. “There’s a huge clinical need which has been undelivered for years,” says Gustav Ando, manager of the healthcare business development unit [HBDU] at Global Insight.