2003 Competition Patients 
World of DTC Marketing
MAY 26, 2021
Today, AbbVie charges approximately $77,000 for a year’s supply of Humira—470% more than when the drug was launched in 2003. Today, Imbruvica is priced at $181,529 per year for a patient taking three pills per day, compared to $99,776 per year at launch. net revenue from Humira. The last of these patents is set to expire in 2037.
Healthcare Success
OCTOBER 17, 2024
Struggling with burnout while maintaining high-quality healthcare services that patients love? Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business. It was scary.
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Evolve Your Success
MAY 2, 2023
She offers tips and insights on how to write a winning medical sales resume that will help you stand out from the competition and land your dream job. I have seen over time the evolution of relationship management and holistic patient care since then. It’s about partnering to ensure the best patient outcomes. They’re online.
PM360
JUNE 11, 2022
This article will explore how life sciences marketers can increase their competitive advantage by applying the discipline’s basic principles to their own strategies. In terms of branding, this judo principle lies at the nexus of three interrelated concepts: market research, competitive analysis, and brand positioning.
Pharmaceutical Technology
SEPTEMBER 22, 2022
AstraZeneca ’s cholesterol drug Crestor (rosuvastatin) was approved in 2003 in the US but only approved in Germany in 2008. This was a landmark event as Vazkepa was the first FDA-approved drug for use in combination with statin therapies for hypertriglyceridemic patients. Cardiovascular disease landscape.
Clarify Health
OCTOBER 3, 2022
Will posting rates online actually help patients shop around for the best, most affordable care? He is responsible for positioning the company to provide value to its members, partners, and community through innovative and affordable patient care. The regulation required concrete companies to disclose negotiated prices.
Clarify Health
OCTOBER 3, 2022
Will posting rates online actually help patients shop around for the best, most affordable care? He is responsible for positioning the company to provide value to its members, partners, and community through innovative and affordable patient care. The regulation required concrete companies to disclose negotiated prices.
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