470% price increases
World of DTC Marketing
MAY 26, 2021
Today, AbbVie charges approximately $77,000 for a year’s supply of Humira—470% more than when the drug was launched in 2003. Record Corporate Revenue Driven by Price Increases: Since 2003, AbbVie has collected over $107 billion in U.S. The graph below shows AbbVie’s and Amgen’s pricing for Humira and Enbrel from 2003 to 2021.
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