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02:27 Where companies in healthcare do a great job is on product training and on training their teams to communicate the clinical safety and efficacy aspects of their technology. 11:55 That changed into a big change management effort I worked on when Johnson Johnson tried to buy Guidant Corporation back in like 2002.
What’s happening where companies in healthcare do a great job is product training and on training their teams to communicate the clinical safety and efficacy aspects of their technology. That changed into a big change management effort I worked on when Johnson & Johnson tried to buy the company back in like 2002. That didn’t work.
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